2014 Online Testing Award Winners

Every year Which Test Won shares their testing award winners. Every year I come away with some good actionable learning. This year I learned that I still had a lot to learn. Take the tests for a spin and see if you can guess the winners. It is becoming even more clear that every category, […]

A/B Split test—hey, no fair!

I’m a big fan of Which Test Won and if you have a website and haven’t signed up yet, I would encourage you to do so. And now for the cautionary tale… In a recent test they showed and A/B test that was designed to see if humor was more successful than just the facts. Awesome test […]