Welcome to the Cat-U Pub!

Below you will see a list of all our upcoming Pub Talks. Pub Talks are FREE and an easy way to keep up with our ever changing industry. Join the discussion and ask questions during a live session, or catch a recorded session later. Recorded Pub Talks are free for about a week and are always available to subscribers.

Free Direct Mail classes at the Catalog University Pub

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SmartPak on Social Smarts!

April 15, 2015 @ 12:00 pm - 1:00 pm


We are really excited about this session on social marketing tips. On Wednesday, 4/15 at noon EDT, Bjorn Mann from SmartPak is joining us in the Pub to layer in some $s around social marketing.

Here’s some of what Bjorn will be talking about:

* Social retargeting through Facebook ads
* Facebook reporting, and how to build it in a meaningful way for your goals
* Owned vs third party conversations and how to foster an engaging dialog
* How to repurpose print materials online without it feeling stale

We’re big fans of SmartPak – they are constantly pushing the boundaries of direct marketing, and are a great group to learn from and be inspired by. Bjorn can’t wait to take your questions!

Click below to register for this session.

Pre-register for this Pub Talk


April 15, 2015
12:00 pm - 1:00 pm
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Cat-U Pub


Catalog University

Looking for FREE classes and information on direct mail, direct marketing and the catalog industry? The Catalog University Pub is where you will see great presentations by top industry experts. The Pub covers a wide range of topics with classes on:

Direct Marketing
Catalog Design
Catalog Marketing
Catalog Merchandising
Marketing Analytics
Catalog Operations
Direct Marketing Best Practices
E-commerce Best Practices
Email Marketing
Marketing Strategy
and so much more!

Sign up for the Catalog University mailing list to get updates about upcoming classes and Pub Talks. We'll also send you a FREE copy of the Great Catalog Checklist. It's super handy and loaded with information you'll use over and over again. There's always something new to learn at Catalog University and we hope you join us in the Pub soon.