Welcome to the Cat-U Pub!

Below you will see a list of all our upcoming Pub Talks. Pub Talks are FREE and an easy way to keep up with our ever changing industry. Join the discussion and ask questions during a live session, or catch a recorded session later. Recorded Pub Talks are free for about a week and are always available to subscribers.

Free Direct Mail classes at the Catalog University Pub

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8 Ways to Accelerate Your Email Results and Success

March 16, 2016 @ 12:00 pm - 1:00 pm


Email is a low-cost medium that must be part of every marketers arsenal.  And, it is still the one channel that can consistently produce results for savvy marketers and continues to provide the highest ROI of any marketing channel.

Are your email results on a downward trend? Reggie Brady is here to help you improve results. She’ll cover some easy to implement ideas, and discuss ideas that go into greater depth for long-term results. Topics on the agenda:

  • Design tips for the mobile consumer who has little patience and will hit the delete button in a flash
  • Practical ideas for segmentation to get the right message to the right consumer
  • The power of developing an editorial calendar
  • Why triggered messages are your secret weapon
  • How to use click-through and site behavioral information to tailor your messages

Please join us on Wednesday, 3/16, noon EST for this timely discussion. See you then!

Pre-register for this Pub Talk


March 16, 2016
12:00 pm - 1:00 pm
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Catalog University


Cat-U Pub

Looking for FREE classes and information on direct mail, direct marketing and the catalog industry? The Catalog University Pub is where you will see great presentations by top industry experts. The Pub covers a wide range of topics with classes on:

Direct Marketing
Catalog Design
Catalog Marketing
Catalog Merchandising
Marketing Analytics
Catalog Operations
Direct Marketing Best Practices
E-commerce Best Practices
Email Marketing
Marketing Strategy
and so much more!

Sign up for the Catalog University mailing list to get updates about upcoming classes and Pub Talks. We'll also send you a FREE copy of the Great Catalog Checklist. It's super handy and loaded with information you'll use over and over again. There's always something new to learn at Catalog University and we hope you join us in the Pub soon.