Was 2017 a dream for direct marketing, or a dud? Every year Cat-U co-founders Janie Downey and Sarah Fletcher save the best and the worst direct mail pieces that come through their mail boxes. Cat’s and Bacon is the rundown of what made the cut. It’s a fun and irreverent look at the best and worst of the year.
Cats and Bacon is filled with great ideas and stand out creative. It also has plenty of “Oh dear!” moments, a few cringe worthy giggles, and some genuine head scratchers.
If you’re in direct mail or a catalog geek, you’ll enjoy the fast paced review of what worked and what didn’t. It’s a great way to pick up tips and tricks that will make your 2018 irresistible.