Catalog University
Sign In
Sign In
Reset Password
Register
  • Home
  • Classes
    • College of Creative
    • College of E-Commerce
    • College of Leadership and Finance
    • College of Marketing
    • College of Merchandising
    • College of Operations & Fulfillment
  • Pub Talks
    • Upcoming Pub Talks
    • Recorded Pub Talks
  • Resources
    • The Catalog Blog
    • Live Workshops
    • Library
    • Bookstore
  • Subscriptions
  • Support
    • My Account
  • About Cat-U
7 Ways to Grow Product Margins
Pub Talk: 7 Ways to Grow Margin Dollars
Larry Shaw

Description

Learn how to grow margins even in today’s hyper-competitive market

Besides sales, product margins are the largest driver on your P&L. In this Pub Talk Larry Shaw, the Catalog University Dean of Merchandising shares his top seven ideas for improving margin dollars even in today’s hyper-competitive market. Larry begins his presentation by promising 7 ways to increase margins and he even guarantees that he will provide actionable ways to implement each one. Well he does that and more! We knew this was going to be a great Pub Talk, that gets lots of shares, when the first question asked was “Is this being recorded?”

Great ideas and how to implement them

Using his experience gleaned from 25 years in merchandising, Larry thoroughly explains each idea for increasing margins, shares how to implement the idea for multiple product categories, and then rates it to show you the likely impact on your bottom line.

The ideas to improve margins focus on shipping, purchasing, pricing, bundling and vendor negotiations, all seven tips are easily achievable and many only require a phone call or simple change in buying strategy to implement. Finding good information about merchandising is hard. These are great, practical ideas from one of the best minds in the industry.

Share this:

  • LinkedIn
  • Twitter
  • Facebook
  • Print
Subscribe Now

Lessons

7 Ways to Grow Margin Dollars

Subscribe to view this content

Related Courses

Cats and Bacon the 2018 Direct Marketing Year in Review
Free
Pub Talk: Cats and Bacon 2018 the Year in Review
Sarah Fletcher
Catalog Critique of the Hammacher Schlemmer catalog
Critique of the Hammacher Schlemmer Catalog
Neal Schuler
6 Ways to move from Program Management to Customer Management
Free
6 Ways to move from Program Management to Customer Management
Larry Shaw
Understanding EU Privacy Regulations GDPR
Free
Pub Talk: Understanding the EU General Data Privacy Regulations (GDPR)
Kevin Haley
© Catalog University 2015
  • My Account
  • Classes
  • Presenter Information
  • About Cat-U
  • Terms and Conditions
  • Privacy Policy
  • Support