If you don’t already know her, Amy is one of the brightest, most innovative thinkers on all things web. For this talk, Amy focuses on ways your company can make more money this holiday season. I know. We’re talking about Holiday 2017. It’s coming!
This talk is for B2B, B2C, and anyone else who sells something – anything – online. In this talk, you will learn:
Hot, new optimization techniques to help increase your conversion (especially mobile.) Things like transfer, IP sensing, hoppers, dynamic plays, attagirls and more.
The biggest reasons why users are abandoning your search and cart/checkout and how to fix them once and for all.
Why merchandising matters most in 2017 and what you simply must do to make your site a selling machine.
How to design your PDPs (product detail pages) to bring in the crowds and the bucks.
New customer acquisition programs that nobody’s talking about (but that really work!) and how you can test them now before it’s too late.
The #1 reason why your ecommerce site must become a lead-generating machine and what you have to do to get there.
How to develop a follow-up strategy that supports the new ways customers buy online.
Amy promises that there will be “no random navel pontifications – just proven ideas you can use now to increase your conversion, sales, and traffic.” We guarantee you will be taking lots of notes!