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From the Catalog Blog:

Shipping charges and STDs

Shipping charges are making a come back. The glow of free shipping is giving way to the reality that advertising lower prices works, offers a very real advantage online, and allows more flexibility in promotions. Free shipping was never really free, and making the numbers work with free shipping all the time isn’t possible for […]

Yo Creatives, Your Job is Safe from Robots

If you are in the creative department, your job is safe for a good long while. Research scientist, and AI provocateur, Janelle Shane used artificial intelligence to try and name paint colors. She fed the AI 7700 Sherwin Williams color samples. Below are her results.   Enjoy your holiday weekend, secure in the knowledge that your future […]

Adobe is training me to be a jerk, #Adobe sucks

  A few weeks back I needed to work over the weekend to catch up from a bout with the flu. No one wants to give up a weekend to work, but sometimes there just isn’t another option. And then my computer went wonky, and then InDesign crashed, and then nothing worked. I was able […]


Welcome to the College of Leadership & Finance!

New Classes

 

Find the catalog training classes you need to get ahead

Whether you are looking to improve your own skills, or find catalog training courses for your staff, Catalog University is a great value. We offer discounts for groups over five individuals and can work with you to develop individualized training programs.

Take catalog training classes whenever it’s convenient

And for a fraction of what a single class would cost at $24.95/month per person. There are many interesting catalog leadership classes at Cat-U and we are adding more all the time.

Leadership training tips

If you are having trouble with difficult employees start with “Bad Apples and Effective Leaders“. If you want to get a better deal from vendors by honing your negotiation skills check out “Negotiation Training“. Want to improve company moral? Check out “Powered by Positivity!“.

Build your skills

Take the Catalog University class on “Preparing for Media Interviews” and never say “Shoot, I wish I had remembered to say ____” again. You can also learn more about other areas of cataloging that directly impact the bottom line by taking classes in any of the other colleges.

Want to understand what makes great catalog creative? Check out “Core Principles in Catalog Creative” or “The New Call to Action and How to Make it Work“.

Looking to shake things up? Watch Andy James, of New Pig, talk about “Web First Workflow: Is It Right for You?” and learn how changing to a web-first workflow radically increased efficiency for Merchandising, Marketing and Creative.

If you have questions or aren’t sure where to start just ask, Janie Downey, She would be happy to answer questions and point you in the right direction.

Catalog University is dedicated to helping catalogers succeed! Half of your tuition goes directly to the deans and presenters. We feel that’s the best way to reward the working professionals who are taking time out of their busy schedules to help you succeed in the complex and fascinating world of catalogs.