Managing Change

I was thinking back on cell phones and I realized that in 2000 I didn’t own one. 14 years later my phone does email, takes HD video, uses GPS, and has an app for everything. I could not have imagined that when I was counting down the minutes left in the last century. I have the first generation iPad, it’s OLD, I got it in 2011. How do you manage that kind of change? If you don’t keep up you will be left behind. Scary right?

Not really. We are all in the same boat so you aren’t going to be left behind if you don’t want to be. The perceived drama of all that change can be more more difficult to bear than the actually change. Early adopters get there first but, if it is important, the rest of us get there eventually. Catalogers are rarely the first to adopt anything but there is a cost to not keeping up with change.

Change requires: Time, education, money and manpower.

Not changing can require more: TIme spent keeping up with the competition, Education to keep aging systems and strategies working, money lost to eroding sales, and manpower from attrition of key employees who want to work for progressive companies.

Change a little at a time and you will change a lot overtime.

If you focus on managing change rather than trying to keep up with everything that is new, and interesting, and bold, you can stay centered and avoid some potholes on the road to success. Managing change is easiest if it is part of everyday, like brushing your teeth. Here are some ideas that may help.

Stay open to new things. Being open doesn’t mean you have to sign up. Listen, read, discuss. There is a tipping point where new things go from being an expensive fad to a sound investment. You won’t know when that is, if it isn’t on your radar.

Those who smell it should deal with it. The kid who is always going on about some new thing is going to give it more passion, time and attention than anyone else—harness that. If it works out, you can add oversight or management. Resist the urge to say “I’ll look into it.” and instead say “You look into it and get back to me on Friday of next week.” If its viable then make them a stake holder.

Make time for education. Whether it is watching a webinar on new technology, going to a conference, taking a class or sitting in on a Pub Talk, learning ANYTHING will rejuvenate you, give you perspective, and improve executive function. Successful people make time to learn a top priority.

There’s always something new to learn at Catalog University. If you are starting out in cataloging there are great beginner classes. If you are already an expert tune in to a Pub Talk and keep up with what is new in the industry and follow the catalog blog for more catalog news, information, and inspiration.

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The Catalog Blog covers opinions and information on all things catalog. Have something to add? Leave a comment below. Catalog University is devoted to helping you get ahead in the fun and fascinating world of catalogs. If you want even more information about cataloging, including FREE Pub Talks, be sure to sign up for the Cat-U mailing list. We will never share your name with 3rd parties.

Sarah Fletcher
President/Creative Director Catalog Design Studios
Co-Founder Catalog University