Looking for a meaningful class to rev up your creative juices? Whether you are a brand builder, product developer, marketer, or merchant, Andrea Syverson will inspire you and your team to think differently in this fast-paced session that focuses on VERBYFYING your brand, your product, your staff.
Brand Building strategy, the emphasis is on action!
To add action to your brand building strategies, Andrea recommends identifying the verb that best describes your company’s brand. Is your brand all about technology? Would innovate, imagine, explore or energize describe your company? If you are all about exotic travel what verbs would describe your brand? Andrea gives great examples from companies like Williams Sonoma, Pottery Barn and American Girl, who have used verbs to energize their business, motivate their staff and increase customer loyalty.
Learn more about Think About
The Cat-U Founders love Andrea’s book ThinkAbout, with 77 innovative ideas on creativity and branding. Here’s the link toThinkAbout if you want a great read prior to viewing Andrea’s session!